---
title: "Homepage Hero Statistics 2026: Images Lead at 49.6% - PageSpeed Matters"
url: https://www.pagespeedmatters.com/resources/data-studies/homepage-hero-statistics
description: "The largest element on 49.6% of 738,473 top 1M homepages is an image, ahead of text (23.2%), CSS background images (16.9%), text blocks (6.2%) and video (1.9%)."
lang: en
---

Homepage Hero Statistics 2026: Images Lead at 49.6% (https://www.pagespeedmatters.com/resources/data-studies/homepage-hero-statistics)

The largest element on 49.6% of 738,473 top 1M homepages is an image, ahead of text (23.2%), CSS background images (16.9%), text blocks (6.2%) and video (1.9%).

Share of homepages whose hero is a CSS background image, by popularity

Top 10K 9.4%

10K to 100K 14.3%

Rest of top 1M 17.2%

Source: PageSpeed Matters. HTTP Archive top 1M crawl, Sept 2026, mobile.

Hero type is the lab LCP element on a mobile viewport.

Source: Homepage Hero Statistics 2026: Images Lead at 49.6% - PageSpeed Matters (https://www.pagespeedmatters.com/resources/data-studies/homepage-hero-statistics)