We pulled the local businesses ranking for 'near me' searches across six cities and measured their Core Web Vitals. 52% pass, held back by loading: only 69.6% have a good LCP and the median site takes 2.2 seconds to paint its main content.
Source: Source: PageSpeed Matters analysis of 46 measured local-business domains with CrUX field data, mobile 75th percentile, May 2026.
Local sites are clean on responsiveness and stability. Loading is the lone weak metric, and the one worth auditing first.
Source: Source: PageSpeed Matters. 46 of 79 ranking local-business domains had CrUX field data, May 2026.
A large share of page-one local businesses are so small that even Google's public dataset cannot measure them.
Source: Local Business Website Speed: 52.2% of 'Near Me' Winners Pass Core Web Vitals - PageSpeed Matters