---
title: "Pagination Canonical Errors: 24.6% of Sites Point Page 2 Back to Page 1 - PageSpeed Matters"
url: https://www.pagespeedmatters.com/resources/data-studies/pagination-canonical-errors
description: "Of 138 crawled sites with paginated listings, 34 (24.6%) point at least one page 2+ canonical back to page 1, which Google advises against."
lang: en
---

Pagination Canonical Errors: 24.6% of Sites Point Page 2 Back to Page 1 (https://www.pagespeedmatters.com/resources/data-studies/pagination-canonical-errors)

Of 138 crawled sites with paginated listings, 34 (24.6%) point at least one page 2+ canonical back to page 1, which Google advises against.

Share of page 2+ URLs that are self-canonical

Stores 84.8%

WordPress sites 72%

All sites 75.8%

Source: PageSpeed Matters. Crawl of 293 ranking sites, 6,573 paginated URLs on 138 sites, Oct 2026.

Only ?page= and /page/N/ URLs are counted; All sites includes 16 business sites.

Source: Pagination Canonical Errors: 24.6% of Sites Point Page 2 Back to Page 1 - PageSpeed Matters (https://www.pagespeedmatters.com/resources/data-studies/pagination-canonical-errors)