---
title: "Shopify Theme Market Share 2026: Dawn at 18.1% - PageSpeed Matters"
url: https://www.pagespeedmatters.com/resources/data-studies/shopify-theme-market-share
description: "Dawn runs on 18.1% of 813,530 Shopify homepages (147,406), and the 15 most common themes together cover 50.8% of stores."
lang: en
---

Shopify Theme Market Share 2026: Dawn at 18.1% (https://www.pagespeedmatters.com/resources/data-studies/shopify-theme-market-share)

Dawn runs on 18.1% of 813,530 Shopify homepages (147,406), and the 15 most common themes together cover 50.8% of stores.

Dawn share of ranking Shopify stores by best Google position

Position 1 11.7%

Positions 2 to 5 14.1%

Positions 6 to 10 13.4%

Positions 11 to 20 13%

Source: PageSpeed Matters, Oct 2026. Shopify stores in Google's top 20 for 10,019 US searches.

Correlation only; a theme does not cause a ranking position.

Source: Shopify Theme Market Share 2026: Dawn at 18.1% - PageSpeed Matters (https://www.pagespeedmatters.com/resources/data-studies/shopify-theme-market-share)