How We Helped Therapevo Improve Site Speed and Pass Core Web Vitals

The Challenge

Project Overview

Therapevo needed a faster, more stable website to support clients who rely on the site for therapy information and booking. Their WordPress setup had performance issues affecting loading speed and real user experience, which made it difficult to maintain strong rankings in search and provide a smooth browsing experience. We ran a complete Core Web Vitals audit, identified the issues slowing the site down, and handled the full implementation. This included improving loading behavior, optimizing assets, cleaning up scripts, and refining how key templates were structured. We worked directly with the owner throughout the entire process to ensure all improvements aligned with their goals.

Therapevo wanted the site to load faster and pass Google's Core Web Vitals to support both user experience and overall search visibility. The site suffered from slow loading, layout shifts, and poor responsiveness.

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The Goals

Goals & Objectives

The primary goal of this project was to improve Google's Core Web Vitals, site speed, and overall user experience and usability.

Our primary goals were to:

• Improve loading performance
• Reduce layout shifting
• Pass Core Web Vitals
• Maintain the existing design and content

The Solution

Our Approach

A systematic, step-by-step process tailored to Therapevo's needs.

1. 1

   CWV Audit

   Identified issues across LCP, CLS, and INP metrics.

2. 2

   Asset Optimization

   Optimized images, fonts, and scripts for faster loading.

3. 3

   Script Cleanup

   Removed and deferred unnecessary scripts.

4. 4

   Template Refinement

   Restructured key templates for better rendering performance.

5. 5

   Validation

   Confirmed passing CWV scores with real user data.

The Results

Outcomes

Core metrics that improved over the duration of the project.

• 100% Desktop TBT Maintained. Desktop TBT stayed at 0ms, maintaining perfect interactivity.
• 100% CLS Stability. CLS remained at 0 across both desktop and mobile.
• Passed Core Web Vitals. The site meets Google's performance standards in CrUX data.

Lessons

Key Takeaways

• Healthcare sites need to feel fast and stable to build patient trust.
• CLS elimination is critical for content-heavy service pages.
• Template-level optimization ensures consistent performance across all pages.